5 Creative Ways to Use Hashtags

Any social media marketer knows that hashtags are a very important part of getting increased visibility and driving engagement. Now more than ever, organizations and brands using hashtags on social media to create brand awareness. An analysis of the world’s top 100 brands and their activity revealed that out of the tweets posted by these […]

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4 Ways Companies and Organizations Can Create Successful Advocacy Programs

It is becoming more important than ever for brands and organizations to create special connections with their customers. Many companies and organizations are turning to brand advocacy to foster these relationships. Brand advocates are loyal customers that become third-party cheerleaders for the company or organization, spreading the word to their friends and social media networks, […]

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