3 Ways To Play With Referral Marketing

Referral Marketing (RM) is an age-old tradition; imagine the chariot races during Ancient Roman Times when gossip-mongering merchants influenced a gladiator’s outcome in the games. Marketing concepts remain true to their origins; we’ve simply digitized a platform in which to use them. Whether taking to the streets to persuade political loyalty of a Colosseum contender, or mass sharing […]

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3 Benefits of Social Listening

If we could chalk social media advocacy up to one simple sentence, it would probably be: getting people talking about a brand or organization. A lot of the focus when it comes to developing a social media advocacy strategy centers around how to do this. But an important question to consider is this: “If people […]

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